How we buck agency norms and build better products than the status quo
Great read, thanks for sharing. Wondering how long into the businesses existence you adopted this model? Were there any teething pains as you moved away from traditional engagements?
Thanks for framing your process in this way. While I agree with that the traditional agency model and SOW framework stifles product development (and creativity) in the ways you described, I'm curious to learn if it has also discouraged lucrative projects. I'm a freelancer, so it's certainly a bit different, but with most agencies I speak with there is a "cash cow" that is able to fund a lot of the other projects. Would you say your business is like that still? Or with this framework there is a more healthy balance between your clients?